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The Competitive Difference

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A Lexus dealer on the west coast was faced with a unique set of issues, starting with territory: another Lexus dealer had the name of their city as part of their dealership name, despite the city being outside of their targeted territory. Our dealers goal was to overcome the competition issue to dominate their backyard both in desktop and mobile.

Using PureCars SmartAdvertising, the Lexus dealer experienced:

  • 248% increase in leads
  • 112% increase in click through rate
  • 18 increase in clicks, while cost per click decreased by 15%

Screen Shot 2016-08-18 at 10.59.18 AM

How did they achieve these results? Download the case study to the right to find out how SmartAdvertising drove real results.


Rebecca Taylor

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