MARKET INSIGHTS & REPORTING

The market insights and reporting you need to make impactful marketing decisions

Say goodbye to indecisiveness over marketing decisions. With PURE Insights, you can validate decisions like whether to shift spend to different ad channels or discover which models are in highest demand in your local market — in a single interface.

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“With the help of PureCars and our digital strategist’s analysis, we continually monitor what’s going on in our local market, who is competing with us in the digital space, and what markets we have the opportunity in, based on historical and real-time data.”

John Patterson

Owner, The OC Auto Group
WIN YOUR MARKET

The competitive edge you need to dominate your market

PURE Insights makes it easy to identify the best paths to reach and influence car buyers in your market, and to evaluate and optimize your marketing campaigns across channels. You have an all-access pass to the performance of your digital advertising including:

  • Instantly identify market demand, by model
  • Brand and geolocation benchmarking
  • Benchmark media mix
  • Ad spend and performance at-a-glance
  • Roll-up reporting for dealer groups
  • Ability to easily export and share critical insights
  • So much more…
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ACTIONABLE INSIGHTS

Turning your complex data into actionable insights

By combining your data sources and focusing on your business outcomes, we can optimize your advertising to grow your bottom line and market share. PURE Insights makes it easy for you to:

  • Optimize differently than your competitors
  • Find more opportunities with real-time market share and reporting
  • Monitor demand by model and adjust your strategy in real time
  • Benchmark against your market
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Can I purchase Digital Advertising without the AutoMiner CDP?

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Can I use the AutoMiner CDP and continue to use my current digital advertising vendor?

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What services does PC/TAM provide?

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