PureCars Is Proud To Be Certified in the Honda Digital Program

Reach new shoppers and nurture existing clients through an omni-channel advertising approach combined with the power of the best customer data platform in the industry.

Enroll now
PERKS

Participation has its benefits

Dealers participating in the Honda Digital Program enjoy competitively priced solutions with a range of benefits including:

Customer Data Platform

Clean, append, and capitalize on your dealership’s customer data.

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Your dealership’s first-party customer data is a treasure trove of audience insights. Make effective use of it to target the right customers on any outbound marketing channel — with a goal of increasing profitability in sales and service.

Digital Advertising

Maximize ROI and attract quality traffic to your site with the best in digital advertising.

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Our powerful ad technology gives you access to search, social, display, connected video, streaming audio and more. With integrated advertising across all channels, we’ll drive better results, optimize performance in real-time and reduce ad waste.

Market Data & Reporting

Dive into insights on your performance — and your competition’s, too.

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Get the data you need, when you need it with our market data and reporting. You’ll get precise insight into ad spend, market demand, competitor performance and more. This insightful data helps you make better marketing decisions and improves advertising ROI.

main packages

PureCars Customer Data & Marketing Platform

We offer packaging options to fit the needs of every Honda dealer:

LX Package

Includes:

  • Search, Display, Retargeting, Social, Video (YouTube), Google Vehicle Ads
    & Performance Max, Streaming Audio, PureCars TV (OTT)
  • Automated Incentives
  • Third-Party Audience Activation
  • On-Site Offes
  • Digital Strategist Support
  • PURE™ Insights
  • Google Analytics 4 360

Includes:

  • Search, Display, Social, Video (YouTube), Google Vehicle Ads
    & Performance Max, Streaming Audio, PureCars TV (OTT)
    • ‍
  • Digital Strategist Support
  • PURE™ Insights
  • Google Analytics 4 360 (“GA4 360”)
Media budget required
CTA here

Sport Package

Includes All LX Package Features, Plus:

‍

Customer Data Platform

  • First-Party Data Consolidation
  • Data Cleansing & Enrichment
  • Marketing Strategist Support
  • Sales, Fixed Ops & Video Email Campaigns
  • BDC Call Lists
Media budget required
CTA here

Touring Package

Includes All Sport & LX Features, Plus:

  • Fixed Ops Digital Advertising
  • Custom Creative Services - Display, Social, Video (YouTube), Video (OTT)
  • Local SEO & Google Vehicle Listings
Media budget required
CTA here

LX Package

Includes:

  • Search, Display, Retargeting, Social, Video (YouTube), Google Vehicle Ads
    & Performance Max, Streaming Audio, PureCars TV (OTT)
  • Automated Incentives
  • Third-Party Audience Activation
  • On-Site Offes
  • Digital Strategist Support
  • PURE™ Insights
  • Google Analytics 4 360

Includes:

  • Search, Display, Social, Video (YouTube), Google Vehicle Ads
    & Performance Max, Streaming Audio, PureCars TV (OTT)
    • ‍
  • Digital Strategist Support
  • PURE™ Insights
  • Google Analytics 4 360 (“GA4 360”)
Media budget required
CTA here

LX Package

Includes:

  • Search, Display, Retargeting, Social, Video (YouTube), Google Vehicle Ads
    & Performance Max, Streaming Audio, PureCars TV (OTT)
  • Automated Incentives
  • Third-Party Audience Activation
  • On-Site Offes
  • Digital Strategist Support
  • PURE™ Insights
  • Google Analytics 4 360

Includes:

  • Search, Display, Social, Video (YouTube), Google Vehicle Ads
    & Performance Max, Streaming Audio, PureCars TV (OTT)
    • ‍
  • Digital Strategist Support
  • PURE™ Insights
  • Google Analytics 4 360 (“GA4 360”)
Media budget required
CTA here

Sport Package

Includes All LX Package Features, Plus:

‍

Customer Data Platform

  • First-Party Data Consolidation
  • Data Cleansing & Enrichment
  • Marketing Strategist Support
  • Sales, Fixed Ops & Video Email Campaigns
  • BDC Call Lists
Media budget required
CTA here

LX Package

Includes:

  • Search, Display, Retargeting, Social, Video (YouTube), Google Vehicle Ads
    & Performance Max, Streaming Audio, PureCars TV (OTT)
  • Automated Incentives
  • Third-Party Audience Activation
  • On-Site Offes
  • Digital Strategist Support
  • PURE™ Insights
  • Google Analytics 4 360

Includes:

  • Search, Display, Social, Video (YouTube), Google Vehicle Ads
    & Performance Max, Streaming Audio, PureCars TV (OTT)
    • ‍
  • Digital Strategist Support
  • PURE™ Insights
  • Google Analytics 4 360 (“GA4 360”)
Media budget required
CTA here

Sport Package

Includes All LX Package Features, Plus:

‍

Customer Data Platform

  • First-Party Data Consolidation
  • Data Cleansing & Enrichment
  • Marketing Strategist Support
  • Sales, Fixed Ops & Video Email Campaigns
  • BDC Call Lists

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Media budget required
CTA here

Touring Package

Includes All Sport & LX Features, Plus:

  • Fixed Ops Digital Advertising
  • Custom Creative Services - Display, Social, Video (YouTube), Video (OTT)
  • Local SEO & Google Vehicle Listings
Media budget required
CTA here

Media budget required
CTA here
ADD-ONS & A LA CARTE

Fixed Ops Digital Advertising

Parts & Service Advertising Across All Channels
CTA here

Fixed Ops Digital Advertising

Parts & Service Advertising Across All Channels
CTA here

Local SEO

Optimized Google Business Profile & Vehicle Listings Integration
CTA here

Custom Creative Services

Custom Creative Assets: Display, Social, Video (YouTube), Video (OTT)
CTA here

Fixed Ops Digital Advertising

Parts & Service Advertising Across All Channels
CTA here

Local SEO

Optimized Google Business Profile & Vehicle Listings Integration
CTA here

Custom Creative Services

Custom Creative Assets: Display, Social, Video (YouTube), Video (OTT)
CTA here

CTA here
Learn more
Package features

Our media partners

DisneyDisney
HuluHulu
Meta Business PartnerMeta Business Partner
Google PartnerGoogle Partner
BingBing
Microsoft Advertising PartnerMicrosoft Advertising Partner
Amazon AdvertisingAmazon Advertising
SpotifySpotify
DisneyDisney
HuluHulu
Meta Business PartnerMeta Business Partner
Google PartnerGoogle Partner
BingBing
Microsoft Advertising PartnerMicrosoft Advertising Partner
Amazon AdvertisingAmazon Advertising
SpotifySpotify

Want to learn more about the Honda Dealer Digital Program?

Book a demo
STAY IN THE KNOW

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