PureCars Is Proud To Be Certified in the MINI Fixed Ops Digital Advertising Program
Reach new shoppers and nurture existing clients through an omni-channel advertising approach combined with the power of the best customer data platform in the industry.
Participation has its benefits
Dealers participating in the MINI Fixed Ops Digital Advertising Program enjoy competitively priced solutions with a range of benefits including:
Customer Data Platform
Clean, append, and capitalize on your dealership’s customer data.
Your dealership’s first-party customer data is a treasure trove of audience insights. Make effective use of it to target the right customers on any outbound marketing channel — with a goal of increasing profitability in sales and service.
Digital Advertising
Maximize ROI and attract quality traffic to your site with the best in digital advertising.
Our powerful ad technology gives you access to search, social, display, connected video, streaming audio and more. With integrated advertising across all channels, we’ll drive better results, optimize performance in real-time and reduce ad waste.
Market Data & Reporting
Dive into insights on your performance — and your competition’s, too.
Get the data you need, when you need it with our market data and reporting. You’ll get precise insight into ad spend, market demand, competitor performance and more. This insightful data helps you make better marketing decisions and improves advertising ROI.
PureCars Customer Data & Marketing Platform
We offer packaging options to fit the needs of every MINI dealer:
Aftersales Digital Advertising
Includes:
- Search, Display, Social
- Google Performance Max
- Video (YouTube)
- Enhanced Video w/PureCars TV
- On-Site Offers
- Digital Strategist Support
- PURE™ Insights
- Google Analytics 4 360
Aftersales Essential
Includes all Aftersales Digital Advertising features plus the AutoMiner Customer Data Platform, which includes:
- First-Party Data Consolidation
- Data Cleansing & Enrichment
- Marketing Strategist Support
- Sales & Fixed Ops Campaigns
- Custom Video Email Campaigns
- BDC Call Lists
- Campaign ROI Reporting
Aftersales Digital Advertising
Includes:
- Search, Display, Social
- Google Performance Max
- Video (YouTube)
- Enhanced Video w/PureCars TV
- On-Site Offers
- Digital Strategist Support
- PURE™ Insights
- Google Analytics 4 360
Aftersales Digital Advertising
Includes:
- Search, Display, Social
- Google Performance Max
- Video (YouTube)
- Enhanced Video w/PureCars TV
- On-Site Offers
- Digital Strategist Support
- PURE™ Insights
- Google Analytics 4 360
Aftersales Essential
Includes all Aftersales Digital Advertising features plus the AutoMiner Customer Data Platform, which includes:
- First-Party Data Consolidation
- Data Cleansing & Enrichment
- Marketing Strategist Support
- Sales & Fixed Ops Campaigns
- Custom Video Email Campaigns
- BDC Call Lists
- Campaign ROI Reporting
Aftersales Digital Advertising
Includes:
- Search, Display, Social
- Google Performance Max
- Video (YouTube)
- Enhanced Video w/PureCars TV
- On-Site Offers
- Digital Strategist Support
- PURE™ Insights
- Google Analytics 4 360
Aftersales Essential
Includes all Aftersales Digital Advertising features plus the AutoMiner Customer Data Platform, which includes:
- First-Party Data Consolidation
- Data Cleansing & Enrichment
- Marketing Strategist Support
- Sales & Fixed Ops Campaigns
- Custom Video Email Campaigns
- BDC Call Lists
- Campaign ROI Reporting