By Jeremy Anspach

I am pleased to announce that we have appointed Stephane Ferri as PureCars’ new CEO, effective immediately.

I started PureCars in 2007 with the vision that we could use technology to help car dealers better merchandise their inventory, improving the shopping experience and helping to sell more cars. This quickly evolved into the world of digital advertising, and we’ve been fortunate to have had great success helping dealers optimize their advertising spend through data and technology. We’ve partnered with premier companies such as Google, Meta, Amazon, Microsoft, Oracle and others to become a top provider of digital advertising services.

It’s been an amazing journey taking PureCars from its infancy and evolving it to become a market leader, serving thousands of dealers and gaining certification with over 16 OEMs. Over the last several years the industry has seen significant disruption, from the pandemic to inventory shortages to shifting consumer demands. PureCars has proven time and again that we have the foundation, the talent, the technology and the customer-first philosophy to adapt our business and remain resilient.

A few months back the PureCars board began discussing what type of leadership will be needed for our next phase of growth – bringing both experience and focus to the table. So today I am very excited to announce that after an extensive candidate search, Stephane Ferri has joined the team as Chief Executive Officer.

Stephane brings a wealth of automotive experience and an extraordinary talent for leading high-growth technology businesses. He has spent his entire career in the automotive industry, most recently serving as a Strategic Advisor for the Presidio Group, an independent merchant banking firm focused on mergers and acquisitions, capital raising, and investments in the automotive retail sector. Prior to that, he was Senior Vice President of Flexdrive, a subscription-based vehicle rental platform, which was acquired by Lyft, Inc. In addition, Stephane has held senior leadership positions at Cox Automotive Inc. leading sales for the Media Divisions of AutoTrader, KBB and Dealer.com, as well as Asbury Automotive Group, Inc.

Stephane’s experience, combined with his strong affinity for technology and customer-first philosophy, is well-aligned with the mission and values of PureCars.

Stephane Ferri stated, “I’m humbled and honored to work alongside the incredible team at PureCars. Throughout its 15-year history PureCars has been the gold standard for digital advertising and merchandising tools in the industry. It is a privilege to lead this dynamic and agile organization into its next phase of growth as we continue to expand our product suite, with our customers at the forefront of everything we do.”

Stephane’s leadership will position the company well for expansive growth. I’m looking forward to staying connected with our dealers, continuing my involvement with our fantastic team and supporting PureCars’ growth as an active board member and advisor.

For PureCars, I know we are on our way to our next stage of growth, becoming an even more significant player in the automotive digital advertising space. I am grateful and proud of our journey thus far and I’m excited to support Stephane and the team in taking my vision for the organization to the next level.

For additional details on the news please see our official press release.